Privacy & Cookie Policy
This website is owned by:
BV Masevents
Bergkapelstraat 98
1840 Londerzeel
+32 (0) 52 31 53 30
BE0657.788.672
events@den-berg.be
I. Explanation
This Privacy Policy is based on Article 13 of the General Data Protection Regulation and sets out the rights and obligations of the company with regard to external persons whose personal data it processes, mainly in the context of the online sale and marketing of goods and services.
II. Model
This Privacy Policy governs the processing of your personal data by the data controller: Den Berg, Bergkapelstraat 98 - 1840 Londerzeel, BE0657.788.672.
Please read this Privacy Policy carefully, as it contains essential information about how your personal data is processed and which cookies are used. By providing your personal data on the website www.den-berg.be and by providing personal data via the email addresses listed on this website, you declare that you have read and understood this Privacy Policy and expressly agree to it, as well as to the processing itself.
Article 1 - General
- The Privacy Policy reflects the Data Controller's intention to act with full transparency, in accordance with the Act of 30 July 2018 on the protection of natural persons with regard to the processing of personal data and Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (hereinafter referred to as the “General Data Protection Regulation”).
- The controller responsible for processing your personal data is Den Berg. A declaration has been submitted to the Commission for the Protection of Privacy regarding the processing of your personal data. The Data Controller pays particular attention to protecting the privacy of its users and therefore undertakes to take all necessary and reasonable measures to protect their personal data against loss, theft, disclosure or unauthorised use.
Article 2 - Personal data
“Personal data” means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified directly or indirectly.
If the user wishes to respond to any of the provisions set out below, they may contact the Data Controller at the postal address or email address provided at the top of this page.
Personal data that you provide to us:
- the user's domain (automatically detected by the Data Controller's server), including the dynamic IP address;
- the user's email address if the user has previously entered it, for example by posting messages or asking questions on the Website, communicating with the Data Controller by email, participating in discussion forums, identifying themselves to gain access to a restricted section of the Website, etc.;
- all information relating to the pages visited by the user on the Website;
- all information voluntarily provided by the user, for example in the context of surveys and/or registration on the Website, or by identifying themselves to gain access to a restricted section of the Website.
The Data Controller may also collect data that is not personal in nature. This data is classified as non-personal data and does not allow a particular person to be identified directly or indirectly. This data may therefore be used for any purpose, for example to improve the Website, the products and services offered, or the Data Controller's publications.
If personal data is combined with non-personal data in such a way that the persons concerned can be identified, this data will be processed as personal data until those persons can no longer be identified on the basis of the data concerned because the link between the personal and non-personal data has been removed.
Den Berg may collect data from you (personal data) in various ways:
- through the use of cookies (see below);
- via a contact form
Article 3 - Purposes of processing
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Personal data is collected and processed for the purposes listed below:
The company will use the personal data collected from you exclusively for the following purposes:
- ensuring the management and monitoring of the performance of the services offered;
- providing information regarding new products and/or services offered by the Data Controller;
- managing your account on this website for the purpose of using our company and website, on the legal basis of performing an agreement requested by you and, where indicated by you, also sending direct marketing communications, on the legal basis of your explicit prior consent;
- answering users' questions;
- compiling statistics;
- improving the quality of the Website and the products and/or services offered by the Data Controller;
- commercial prospecting;
- allowing the user's interests to be better identified.
- remembering your indicated preferences, on the legal basis of your explicit prior consent;
- delivering and invoicing products ordered by you, on the legal basis of providing a service requested by you.
You are not obliged to disclose your personal data, but you understand that certain services cannot be provided if you refuse the processing of your data.
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Direct marketing:
Personal data will also be used for direct marketing purposes, provided that you have given your explicit consent (“opt-in”).
If you are already included in our mailing list for receiving marketing material in paper and/or electronic form, Den Berg may use your data to send marketing and other materials relating to Den Berg and its products and/or services. Den Berg may use the data provided by you to update records maintained by Den Berg.
This consent may be withdrawn at any time, without justification and free of charge, for example by clicking the unsubscribe link provided at the bottom of each promotional email.
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Transfer to third parties:
In the event of a full or partial reorganisation or transfer of Den Berg's activities, whereby it reorganises, transfers or discontinues its business activities, or if Den Berg becomes bankrupt, this may mean that your data is transferred to new entities or third parties through which Den Berg's business activities are carried out in whole or in part.
Den Berg will make reasonable efforts to inform you in advance that it is disclosing your data to the aforementioned third party, but you acknowledge that this may not be technically or commercially feasible in all circumstances.
Den Berg will not sell, rent, distribute or otherwise make your personal data commercially available to third parties, except as described above or with your prior consent.
Google Ads:
We may use Google Ads services to show you relevant advertisements. Cookies and similar technologies may be used to understand user preferences and provide targeted advertising. You can manage your preferences for personalised advertisements using the Google Ads settings or by following the relevant opt-out mechanisms available through the Google Ads settings menu or the Network Advertising Initiative (NAI) opt-out tool. We may share data with third parties, including Google Ads, for the purpose of improving our services and displaying relevant advertisements. You have the right to access, correct or delete your personal data. We take the necessary measures to ensure the security of your data. This policy may be updated periodically to reflect any changes in our data practices.
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Legal requirements:
In rare cases, Den Berg may be required to disclose your personal data pursuant to a court order or to comply with other mandatory laws or regulations. Den Berg will make reasonable efforts to inform you in advance in this regard, unless subject to legal restrictions.
Article 4 - Duration of processing
In general, the Data Controller retains personal data only for the period reasonably necessary to achieve the intended purposes and in accordance with legal and regulatory requirements.
A customer's personal data will be retained for a maximum of 10 years after termination of the contractual relationship between the customer and the Data Controller.
At the end of the retention period, the Data Controller will make every effort to ensure that the personal data is made unavailable and inaccessible.
Article 5 - Your rights
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Right of access and inspection:
You have the right to access your personal data free of charge at any time, as well as information about how we use your personal data.
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Right to rectification, erasure and restriction:
You are free to choose whether or not to provide your personal data to Den Berg. In addition, you always have the right to request that we correct, supplement or delete your personal data. You acknowledge that if you refuse to provide personal data or request its deletion, certain services and products may no longer be available.
You may also request that the processing of your personal data be restricted.
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Right to object:
You also have the right to object to the processing of your personal data for serious and legitimate reasons.
In addition, you always have the right to object to the use of personal data for direct marketing purposes; in this case, you do not need to provide a reason.
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Right to data portability:
You have the right to obtain your personal data processed by us in a structured, commonly used and machine-readable format and/or to transfer it to other controllers.
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Right to withdraw consent:
To the extent that processing is based on your prior consent, you have the right to withdraw that consent.
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Exercising your rights:
You can exercise your rights by contacting us, either by email at events@den-berg.be or by post at Den Berg - Bergkapelstraat 98 - 1840 Londerzeel, enclosing a copy of your identity card.
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Automated decisions and profiling:
The processing of your personal data does not involve profiling, nor will you be subject to automated decision-making by us.
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Right to lodge a complaint:
You have the right to lodge a complaint with the Data Protection Authority, Drukpersstraat 35, 1000 Brussels, Tel +32 (0)2 274 48 00, Fax +32 (0)2 274 48 35, email: contact@apd-gba.be
This does not affect your right to seek redress before a civil court.
If you suffer damage as a result of the processing of your personal data, you may bring a claim for compensation.
Article 6 – Security and confidentiality
- We have developed appropriate technical and organisational security measures to prevent the destruction, loss, falsification, alteration, unauthorised access to, or accidental disclosure to third parties of personal data collected, as well as any other unauthorised processing of such data.
- Under no circumstances can Den Berg be held liable for any direct or indirect damage resulting from the incorrect or unlawful use of personal data by a third party.
- You must comply with the security requirements at all times, including by preventing any unauthorised access to your login details and code. You are therefore solely responsible for the use made of the Website from your computer, IP address and identification details, as well as for maintaining their confidentiality.
Article 7 – Access by third parties
- In order to process your personal data, we grant our employees and any external employees/partners access to your personal data.
- We guarantee a similar level of protection by imposing contractual obligations on these employees and representatives that are comparable to those contained in this Privacy Policy.
Article 8 – Notification to the Data Protection Authority
This processing of personal data has been notified to the Data Protection Authority. You can contact this authority at the following addresses:
Data Protection Authority
Drukpersstraat 35
1000 Brussels
+32 (0)2 274 48 00
+32 (0)2 274 48 35
contact@apd-gba.be
Article 9 – Cookies
Read our cookie policy here
If you have any further questions or comments regarding the processing of your personal data, please feel free to contact us, either by email at events@den-berg.be, by post at Den Berg (Bergkapelstraat 98 - 1840 Londerzeel), or by using the ‘Contact’ section on the Website.
More information about cookies can also be found at: www.allaboutcookies.org
More information about online behavioural advertising and online privacy can be found here: www.youronlinechoices.eu